The growing concern for skin nutrition due to many factors, such as acne, black spots, scars, dullness and tanning, has increased the demand for nourishing skin products. Skin-brightening products, toners and exfoliants are seeing greater demand from the younger population. On the contrary, products that solve wrinkles or cracks in the heels are gaining popularity due to their growing demand from the elderly population. Changes in lifestyles and consumer spending patterns on premium beauty products are expected to support the growth of the skin care market.
Increased investment in research and product development, combined with the rising trend of skin care products based on natural ingredients, has encouraged manufacturers to launch new products. Aquaphor Lip Repair lip balm with sunscreen, Aveeno Kids Continuous Protection mineral sunscreen and Neutrogena Rapid Clear Stubborn Acne Spot Treatment Gel are some of the most sought-after skincare products. With the growing consumer inclination towards natural beauty products, the concept of creams, serums and moisturizers with natural ingredients is expected to experience significant demand during the forecast period.